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Anirudh is working on a democratising sensors in developing economies - and taking technologies beyond the lab. Anirudh's interests lie in fusing human behaviour, aesthetics, design and technology. He has extensively researched on augmented reality. He believes that computers could be much more powerful if their interactions would engage with humans more fully through their aesthetics and tangibility. Anirudh's goal is to build interfaces, one that feel magical, have a quirk and utility to them. Anirudh has built a number of prototypes based on his vision and has gone forward deploying them in the real world.
He is a graduate from the Fluid Interfaces Group at MIT Media Lab, at Massachusetts Institute of Technology where he worked on Augmented Reality with transparent displays. Before MIT, Anirudh co-founded Ducere Technologies Pvt. Ltd. in 2011 to make wearable products, with flagship product Lechal, electronic shoes for the visually impaired, which evolved as a fashion product. The same received MIT TR35 'Innovator of the year award' and BBC Top 5 Indian Innovations and featured at TED, INK conference in 2012. He's also interested in magic, tabla and Royal Enfields.